Our Blog

The latest updates from the Praxis team

iOS External Payment Links Open Merchant Opportunities in US App Store

For the first time in App Store history, US merchants accepting in-app payments for digital goods and services have a genuine opportunity to break free from Apple's restrictive payment ecosystem. Recent legal developments following the landmark Epic v. Apple case have forced Apple to allow external payment links for US users, fundamentally transforming what was once a closed-system market into an open gateway for revenue optimization.

You might also be interested in You might also be interested in
Smart Routing Navigate transactions intelligently and enhance your approvals by routing your payments through the most optimized pathways available.
Decline Recovery Benefit from our advanced features that help you recapture transactions and boost your payment approval ratios.
BDCC No need to replace your existing cashier. With a fast and direct integration to the Praxis API, you can access endless payment solutions.
Explore how Praxis Tech can support your business Let’s talk.